基于服務化和智能制造融合的工業企業商業模式創新研究

Business Model Innovation of Industrial Enterprise Based on Servitization and Intelligent Manufacturing Convergence

 李偉,余鯤鵬,易偉.基于服務化和智能制造融合的工業企業商業模式創新研究[J].技術經濟，2020，39(6)：63-69，79.

作者                                                                                  單位                                                                       

李偉                                                                   深圳國策信息服務有限公司                                    

余鯤鵬                                                               泉州師范學院商學院                                                                                                                 

易偉                                                                   深圳國策信息服務有限公司                                    

中文摘要:

服務化和智能制造代表需求拉動和技術推動兩種創新模式,是工業企業戰略布局的重要方向,然而對二者間聯系及融合界面缺乏清晰理解?；谏虡I模式創新視角,將服務化和智能制造概念結合,明確服務化和智能制造雙重商業模式的融合界面,并依據服務化和數字化水平兩維度,確定服務化與智能制造模式融合的九種組合架構,借助文獻案例進行示例及說明,并討論了實踐中的實施復雜度差異性。該研究深化了服務化和智能制造融合的規律認知,并為管理者的商業模式創新決策提供參考。

英文摘要:

Servitization and intelligent manufacturing represent the two innovation models of demand-pull and technology-push, and are also important directions for the strategic layout of industrial enterprise. However, there is a lack of clear understanding of the connection and convergence interface between the two models. Based on the perspective of business model innovation, the concept of servitization and intelligent manufacturing is combined to define the convergence interface of the dual business model. According to the servitization level and digitalization level, nine combination architectures are determined. Use literature reported cases to support and illustrate these combinatons, and also discuss the implementation complexity differences in practice. This Study deepens the regular cognition of service integration and intelligent manufacturing convergence, and provides references for managers" decision-making on business model innovation.

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